Cookie Notice

Last Updated: January 2024

This Cookie Notice describes how AudienceIQ uses cookies and similar technologies on our website and services. Throughout this notice, we use capitalized terms as defined in our Privacy Policy.

What are Cookies?

A cookie is a small text file stored on your computer, tablet, or mobile phone that enables us to save and track data about your use of our website and services. Some cookies are set by us (first-party cookies), while others are set by third parties (third-party cookies).

We also use similar technologies such as:

  • Pixels: Tiny graphics with unique identifiers embedded in web pages and emails
  • Web beacons: Small graphic images that monitor user behavior
  • Local storage: Technology that allows websites to store data locally in your browser
  • SDKs: Software development kits that collect information from mobile apps

Through these technologies, we collect device information, usage information, and location information as explained in our Privacy Policy.

Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for our website to function and cannot be switched off. They are set in response to your actions, such as:

  • Setting privacy preferences
  • Logging in to your account
  • Filling in forms
  • Processing payments

You can set your browser to block these cookies, but some parts of the site will not work. These cookies do not store personally identifiable information.

Functional Cookies

These cookies enable enhanced functionality and personalization, such as:

  • Remembering your preferences and settings
  • Saving your language choice
  • Providing chat support features
  • Enabling social media sharing

If you disable these cookies, some features may not function properly.

Performance Cookies

These cookies help us measure and improve website performance by:

  • Counting visits and traffic sources
  • Tracking which pages are most popular
  • Understanding how visitors navigate our site
  • Identifying technical issues

Examples: Google Analytics, Hotjar. If you disable these cookies, we cannot monitor site performance.

Targeting/Advertising Cookies

These cookies are set by our advertising partners to:

  • Build a profile of your interests
  • Show you relevant ads on other sites
  • Measure ad campaign effectiveness
  • Enable retargeting on social media platforms

Note: When these cookies are set, your device information may be shared with third parties.

Cookies on Our Website

First-Party Cookies

Cookies set by AudienceIQ or by a third party on our behalf:

Cookie Name Duration Purpose
session_id Session Maintains user session state
auth_token 7 days Authenticates logged-in users
cookie_consent 1 year Stores your cookie preferences
_ga 2 years Google Analytics - distinguishes users
_gid 24 hours Google Analytics - distinguishes users
_hjid 1 year Hotjar - user behavior analytics

Third-Party Cookies

Cookies set by our partners and service providers:

Service Purpose Privacy Policy
Google Analytics Website analytics and performance measurement View
Hotjar User behavior and heatmap analytics View
Stripe Payment processing View
Facebook Pixel Advertising and retargeting View
LinkedIn Insight Tag Analytics and advertising View
Google Ads Advertising and conversion tracking View

Your Cookie Choices

Cookie Consent Banner

When you first visit our website, we display a cookie consent banner. You can choose to:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize your cookie preferences by category

Browser Settings

You can control and/or delete cookies through your browser settings. Most browsers allow you to:

  • View what cookies are stored and delete them individually
  • Block third-party cookies
  • Block cookies from specific sites
  • Block all cookies
  • Delete all cookies when you close your browser

Browser-specific instructions:

Opt-Out Tools

You can opt out of targeted advertising cookies through:

Google Analytics Opt-Out

To prevent Google Analytics from collecting data, install the Google Analytics Opt-out Browser Add-on.

Do Not Track Signals

Some browsers have a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activities tracked. Currently, there is no industry standard for how to respond to DNT signals. At this time, our website does not respond to DNT browser signals.

Mobile Devices

Mobile devices have settings that allow you to control advertising tracking:

iOS Devices

Go to Settings → Privacy → Tracking to control app tracking permissions.

Android Devices

Go to Settings → Google → Ads to opt out of interest-based advertising.

Updates to This Cookie Notice

We may update this Cookie Notice from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated notice on this page with a revised "Last Updated" date.

Contact Us

If you have questions about our use of cookies, please contact us:

AudienceIQ

Email: privacy@audienceiq.com

Address: 123 Data Street, San Francisco, CA 94105